Rapper and entrepreneur Calvin Cordozar Broadus Jr., known as Snoop Dogg, has officially joined FaZe Clan, changing his name to FaZe Snoop on Twitter. This connection started when Snoop Dogg met FaZe Clan members at Super Bowl LVI, and he wore a FaZe necklace at the half-time show. Now, the rapper who casually streams Madden NFL and involves himself with other games online has joined the popular esports organization.
Joined @FaZeClan. 🔥💫👊🏿 pic.twitter.com/jQWWpsHO5L
— Snoop Dogg (@SnoopDogg) March 7, 2022
Snoop Dogg’s early fame involved his work in the theme song for the 1992 crime thriller “Deep Cover” on Dr. Dre’s album “The Chronic” in the same year. The rapper’s debut album “Doggystyle” was a commercial success, with his song “Gin and Juice” evolving into a 90’s classic.
Over time, Snoop Dogg became involved in other movies, such as “Training Day” in 2001 and “Starsky and Hutch” in 2004. He also has been involved in games such as Battlefield 1 and Madden from a content creation perspective. In 2019, he created his own Madden league called the “Gangsta Gaming League.”
Most recently, at the Super Bowl LVI, Snoop Dogg met leaders of FaZe Clan and took some pictures with them. If fans looked closely during his half-time performance, they could spot him wearing a FaZe Clan necklace alongside other 90’s and early 2000’s era rapping greats — Eminem, Kendrick Lamar, Dr. Dre, 50 Cent and Mary J. Blige.
With Snoop Dogg’s previous experience in esports, aspects of his streams will no doubt have FaZe connections. For brand recognition and getting legendary rapper Snoop Dogg officially in their group, FaZe Clan are continuing to evolve themselves and spread their esports brand across many avenues.
